How Much Should a Dental Practice Spend on Marketing?

How Much Should a Dental Practice Spend on Marketing? In terms of operating a thriving dental business, a crucial query that often comes up is the amount to be dedicated to marketing initiatives. In the current era of digital technology, devising a potent marketing plan is essential for drawing in new patients and sustaining a […]

[VIDEO] Attracting traffic to your dental practice website – Part 2

I’ve just completed the monthly dental marketing club live stream on Facebook, this month we looked at the 2nd part of search optimisation and getting your dental practice website found. The video is just under an hour long  and goes through how to optimise a website to be found on Google. This video looks at Website Traffic Optimisation (part 2), and […]

Tracking Your Paid Advertising (PPC)

It’s one thing to spend lots of money on paid advertising on either Google or Facebook, it’s another thing to know if these things are working or not. Tracking is extremely important, here’s an example. A client wanted to run an advert campaign on Facebook and Google but didn’t know which one would be more […]