Is Your Dental Practice Ready For Facebook Ads Success?
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Discover how prepared your dental practice is to attract high-value patients through Facebook advertising. Take my quick quiz to identify strengths and opportunities, receive personalised recommendations, and start growing your patient base with confidence. Unlock your practice’s full potential today.
PPC Ads for Dentists
Google Ads for dentists
Problem Based Marketing – Google adverts for a dental practice work best when we are promoting treatments or services where the patient knows they have a specific problem.
Replacing missing teeth or straightening crooked teeth are prime examples.
Facebook Ads for dentists
Interruption Marketing – Meta adverts work best when we are promoting treatments of services when the patient is unaware that they have a specific problem or are not actually searching for a solution.
Dental membership plans or Open Days are a classic example.
What is PPC?
PPC (Pay-Per-Click) marketing is a form of online advertising that allows dental practices to appear right where potential patients are already searching — on platforms like Google, Facebook, and Instagram.
You only pay when someone clicks on your ad, making it one of the most efficient ways to attract attention and drive traffic to your practice.
For dentists, PPC advertising is a powerful way to get in front of local patients looking for treatments like dental implants, Invisalign, or routine check-ups. With the right targeting, ad messaging, and landing page strategy, PPC campaigns can generate a steady flow of qualified enquiries — fast.
Whether you’re trying to grow your private patient base or fill gaps in your appointment book, paid advertising campaigns offer measurable, scalable results.
Kelly Haggett
Why Choose Mark Oborn for Your Google and Facebook Paid Ads (PPC)?
Our approach focuses on more than just making a sale < we HATE this word in dentistry! We understand the importance of contributing value to potential patients’ lives, helping them find solutions to their dental needs.
At the heart of our strategy is the passion for dentistry and a genuine desire to connect with patients. We believe that when you genuinely care, patients can sense it, and that connection is what sets you apart. As part of the process we’ll do a Deep Dive in to your ‘why’, this helps us create a story for your ads which can set them apart from the cookie cutter approach many other agencies use.
Dental care is about building relationships, and our PPC strategy reflects that. We embrace community-based and relationship-centric marketing, fostering trust and loyalty with your audience. This means we DON’T build just an ad campaign, we ALWAYS build a nurturing campaign that sits along side it. This helps patients trust you in the long term, giving a higher return on investment for you.
Our PPC campaigns aren’t just about numbers (although we will monitor these carefully); they’re about discovering the true beauty and meaning of connecting with patients who genuinely need your expertise.
We prioritise creating win/win relationships between your dental practice and potential patients. Our PPC campaigns are designed to attract the right patients who resonate with your values and services
Our experts meticulously craft a systemised approach to PPC, ensuring every campaign is aligned with your practice’s goals and tailored to your unique strengths. This includes a detailed brief, proofing and draft ad process to ensure you’re informed and happy with each stage before we proceed to the next.
With Google and Facebook PPC, there’s minimal guesswork involved. We leverage data-driven insights from previous campaigns to target the right audience at the right time, maximising your investment. We’ll also monitor and adjust campaigns monthly to finely tune.
Our team boasts extensive experience and unique qualifications in both dentistry and marketing. This fusion of knowledge ensures a holistic and effective PPC strategy. Here’s what our current ad account looks like, including all clients:
We’re responsible for ads being shown over 20Million times with 52,500 enquiries via phone or form submission (digital conversions). That’s an industry busting 11.7% conversion rate from click to digital conversion – most agencies get around 5%.
We believe in the power of personal stories. Through engaging narratives, we create real connections with potential patients, making your practice relatable and trustworthy. That’s why we’ll spend time understanding you and your practice!
Our commitment to honesty, transparency, and sustainability ensures that your PPC campaigns are not only effective but also ethical and aligned with your values.
Unlock Your Practice's Full Potential
Are you ready to embark on a journey of patient growth and practice success? Google and Facebook paid ads (PPC) offer a powerful avenue to attract new patients, build relationships, and contribute value to your community. Let me be your guide, and together, let’s pave the path to your practice’s thriving future.
Contact me today to explore how our Google and Facebook PPC strategies can elevate your dental practice to new heights!
Mark and his SEO company have added incredible value to our clients’ websites. I would personally recommend Mark Oborn Ltd to anyone looking to improve their web presence.
Iain Forster, Managing Director, DIO Corporation
I’m a dental practice owner and am working with Mark on optimising my website and online marketing. Great guy, approachable – recommend him!.
Dr R Clarke-Irons
Fancy increasing traffic to your website like these clients? Book a discovery call.