Website navigation map, includes commonly searched keywords
I preferred dental websites which focused around solving people's problems rather than trying to sell treatments. Many dental practice websites simply list implants, veneers, whitening etc. I believe they should be focused around patient problems, replacing missing teeth, rebuilding broken down teeth, whitening dark teeth etc.
To complement this mindset of keeping the website focused on the patient I've created this website navigation map which is freely available to download using the link above. Feel free to send to your web designers as a template.
I'm also happy to help liaise with designers to get the site navigating correctly.